Google Recommending New Video Schema.org Markup

Posted in Advertising News on February 22nd, 2012 by Wendy

Google announced on the Google Webmaster Central blog that they are now adding video support for schema.org. They are doing this in combination with Microsoft Bing and Yahoo Search as a “joint effort.” Google says using the schema.org video markup is the “recommended way to… Please visit Search Engine Land for the full article.

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Google Recommending New Video Schema.org Markup

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Oreo Launching 100th Birthday Campaign With Nascar

Posted in Advertising News on February 22nd, 2012 by admin

Oreos turn 100 this year, and the brand is turning to longtime partner Nascar to help tease a new yearlong celebration launching next month. read more

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Oreo Launching 100th Birthday Campaign With Nascar

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Even babies ‘Don’t Hold Back’ in new print execution for Jeep via CumminsRoss, Melbourne

Posted in Advertising News on February 22nd, 2012 by admin

Even babies ‘Don’t Hold Back’ in this new print execution via CumminsRoss, Melbourne for the all new Jeep Compass. VIEW THE AD Comments (5)

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Even babies ‘Don’t Hold Back’ in new print execution for Jeep via CumminsRoss, Melbourne

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Exclusive: ‘South American Creative of the Year’ Lucas Jatoba heads to Euro RSCG, Sydney

Posted in Advertising News on February 22nd, 2012 by Wendy

CB Exclusive -CB can reveal that Brazilian creative, Lucas Jatoba, has joined Euro RSCG Sydney. Jatoba was recently named ‘South American Creative of the Year’ by SoyDG Magazine for “Adéu, Barcelona” and “30 gifts to 30 strangers”, two personal projects which have gained more than 1,000,000 views between them and received press coverage in more than 50 countries, including ABC News (NY), The Project on Channel 10 (Australia), NHK (Japan) and SBT (Brazil). Prior to joining Euro, he had been freelancing in Sydney at Leo Burnett, Droga5 and at Ogilvy. Says Steve Coll (left), executive creative director at Euro RSCG Australia: “I’ve known Lucas for a few years, and as well as being an incredibly talented bloke, he is one of the nicest people you could hope to meet

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Exclusive: ‘South American Creative of the Year’ Lucas Jatoba heads to Euro RSCG, Sydney

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Mamamia brings agency sales in-house

Posted in Advertising News on February 22nd, 2012 by Wendy

Mamamia , Australia’s most highly engaged and influential online women’s community has announced that effective immediately, all national media and partnership sales have been brought in-house. Previously a member of the Shespot Network, Mamamia will now offer brands and advertisers a variety of unique, customised solutions to connect and engage with women across Australia. Says Mia Freedman, founder and publisher/editor of Mamamia.com.au: “For Australian women right now, authenticity is key and real is the new perfect. Mamamia has always had enormous cut-through due to our embodiment of those values

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Mamamia brings agency sales in-house

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Data Points: Big Screen

Posted in Advertising News on February 22nd, 2012 by Wendy

Infographic: Carlos Monteiro

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Data Points: Big Screen

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Geek Chic: Augmented Reality Google Glasses To Go On Sale This Year

Posted in Advertising News on February 22nd, 2012 by Wendy

The mystery of Google’s stealth consumer product has apparently been conclusively solved. The NY Times is confirming earlier reports that Google is going to release “heads up display glasses” by the end of the year. The glasses — or literal Google Goggles in this case..

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Geek Chic: Augmented Reality Google Glasses To Go On Sale This Year

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Getty Images announces innovative industry leading API platform – Connect by Getty Images

Posted in Advertising News on February 22nd, 2012 by Wendy

Getty Images, a leading creator and distributor of visual content and other media, today announced the release of Connect by Getty Images, an innovative new content distribution service that allows customers and business partners to integrate Getty Images’ core functionality and robust content and metadata directly within their publishing tools, products and services through use of the company’s powerful and flexible API. Through Connect by Getty Images, companies can enhance and expand their offerings to further serve their customers’ needs, more efficiently manage workflows and costs, and generate revenue through constantly refreshed content. Says Jonathan Klein, co-founder and CEO of Getty Images : “Connect makes it easy for customers and partners to integrate Getty Images’ tremendous breadth of content, our rich-set of metadata and industry leading search within their platform, products, services, and applications

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Getty Images announces innovative industry leading API platform – Connect by Getty Images

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Google Offers Flight Search To Go

Posted in Advertising News on February 21st, 2012 by Wendy

Google has been improving its flight and hotel search results over the past few months, adding capabilities and polishing the overall experience. In accordance with that “iterative” approach Google announced today that flight search will now be available on mobile devices (browser… Please visit Search Engine Land for the full article

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Google Offers Flight Search To Go

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SearchCap: The Day In Search, February 21, 2012

Posted in Advertising News on February 21st, 2012 by Wendy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Scroogle’s Gone? Here’s Who Still Offers Private Searching You’ve probably read the news already that Scroogle is gone forever

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SearchCap: The Day In Search, February 21, 2012

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